STORY OVERVIEW引言故事Northern Europe owns simple natural scenery, unique minimalist design andcomfortable lifestyle. Nordic people love staying close to nature, love the pureand simplified life and cherish every moment with their family. They enjoy thecomfort and pleasure during their lifetimes, feeling the lifestyle aesthetic inNordic design. They are hailed as the happiest people in the world.北欧拥有纯朴自然的风光，独特的极简设计，舒适惬意的生活方式。这里生活的北欧人，他们喜欢亲近自然，热爱简单纯粹的生活，珍惜每个与家人相处陪伴的时刻。他们享受着时光带来的安逸愉悦，感受着北欧设计中的生活美学。他们被誉为世界上最幸福的人。
BRAND ORIGIN品牌起源The natural scenery, cultural environment, lifestyle and aesthetic spirit of northern Europe deeply attracted the founder of the brand, and inspired his inner pursuit. He hopes to share the happy life concept with each family and more and more people. In order to integrate Nordic aesthetic design into the products better, thefounder cooperates with Cristiano Pigazzini and Alexis, two local designers from northern Europe, to create a brand integrating nature into life.北欧的自然景色、人文环境、生活方式和美学精神深深地吸引着品牌创始人，启发 了他内心的追求，并希望把这份洋溢着幸福感的生活理念传递给每个家庭，分享 给更多人。为了更好地把北欧美学设计融入产品，创始人与 Cristiano Pigazzini 和 Alexis 两位来自北欧本土的设计师携手合作，契合共同的愿景，致力打造一个将自 然与生活融合的品牌。
BRAND SYMBOL品牌符号The Swallow symbolizes diligence and wisdom. They build their own nests piece by piece. In northern Europe, we hope that you can build your warm and delicate home like the Swallow. Therefore, we choose the Swallow pattern which is easy to be recognized as the distinct brand symbol.燕子象征着勤劳与智慧，它们会一枝一木筑造自己的小巢。北欧时刻希望大家像 燕子一样，把我们的好物带回家，一点一滴用心营造温馨而精致的生活空间。因 此我们选用易于辨识的燕子图案作为独特的品牌符号。
WHAT IS egonblick
THE ORDINARY DAYOF SWEDEN 源于瑞典的日常生活“Ogonblick" means "Moment" in Swedish. The brand originated from Stockholm, Sweden, with the brand concept of enjoying the Nordic life in every moment. We advocate environmental protection and prefer quality materials through series of products focusing on fashion & accessories, home ware, food & beverage and cultural experience. It integrates Nordic aesthetic design into the products and ordinary life to create a new experiential shopping space for customers with the happiness from Sweden.■gonblick” 是北欧瑞典语，意为“ Moment” 时刻，源于瑞典斯德哥尔摩，以 时刻享受北欧生活为品牌理念。以服饰、家居、餐饮、文化体验为产品核心，倡 导自然环保，优选材质，融合北欧设计美学，贴近生活气息，为顾客打造全新体 验式购物场所，同时把源于瑞典日常生活的幸福感传递给大众。
HomeCuiExpe文 4家品
BRAND CONCEPT品牌理念Ogonblick takes moments as the source by combining with the brand concept of enjoying the Nordic life in every moment. We divide the day into five key moments: Morgon (Morning), Dag (Day), Eftermiddag (Afternoon), Skym...
