整体数据整体数据项目汇总访客数119,265 4,095 2,494 2,344 1,855 1,367 1,500 1,490 1,758 4,175 7,546 8,468 3,983 2,577 3,503 2,824 3,970 5,949 4,908 4,381 3,980 4,892 5,085 49564,289 4,545 4,285 3,933 4,972 4,767 4,374 转化率3.87%18.8%9.3%10.0%2.9%3.1%0.8%1.0%0.9%0.0%0.0%22.4%2.7%3.6%2.1%3.8%2.5%2.1%1.5%1.1%2.2%2.0%1.4%1.5%2.1%1.7%1.1%1.9%1.0%1.4%1.7%销售额318674496561440414103366327919491019999600 120,754 7,838 6,609 5,692 7,369 7,109 8,571 5,588 3,880 6,404 6,601 5,476 4,993 5,926 5,553 3,391 53853,683 4,876 5,332 加购收藏转化率23.3%24.4%23.7%25.0%14.8%14.9%19.9%23.3%24.9%41.5%30.5%25.8%44.6%44.0%38.9%34.6%23.2%19.0%19.7%17.5%20.6%18.9%17.6%15.6%16.3%16.9%16.0%17.9%15.5%14.5%19.0%0.87 0.08 0.25 0.82 1.07 1.38 12.58 6.66 3.84 238.15 0.15 1.92 0.52 0.77 0.47 1.02 1.29 1.99 3.96 1.35 2.42 1.82 2.09 1.59 1.66 2.90 2.18 2.60 2.48 1.64 投放效率投放效率搜索人数目标65482297629762976297629762976297629762976297629762976297629762976297629762976297629762976297629762976297629762977297829792980目标进店人数80361 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2678 2679 2680 2681 2682 2527511667326505043464083704601329195419361547947107284880210581062883723728706683626 757 667 506 574 605 626 支付人数97811351571483440025054452634333429162222191615 29 12 19 13 21 15 曝光量4026149001760009586455134000312598450008162382148616456856681206130914955930615975547303301019670178141363·2094291140510,150 20,412 29,288 4.1%9.7%7.0%8.8%2.8%2.3%0.7%1.1%0.9%0.0%0.0%12.9%3.5%4.8%2.4%4.0%4.1%3.2%2.7%1.8%3.0%3.0%2.7%2.3%4.8%7.6%3.5%5.7%5.4%7.3%5.1%8.00 1.86 2.96 16.02 6.68 9.29 28.10 17.01 7.31 9.87 2.68 5.30 8.91 2.92 2.86 3.14 6.13 5.16 6.32 11.74 4.52 12.36 4.13 4.49 8.01 5.83 6.77 11.79 7.26 12.67 7.93 427.17 19.16 42.44 182.71 240.32 401.82 3821.51 1573.63 841.13 41.06 255.27 61.43 117.87 78.37 148.92 160.72 231.54 647.78 148.39 408.84 153.40 191.53 334.3 152.2 376.2 313.9 320.3 365.0 331.0 10308 284 173 163 74 52 81 86 114 551 596 499 691 417 416 293 186 201 209 154 149 137 124 107 102 770684 703 770 689 833 15978464358326296236251307362137814371426204712191425910767 708 741584545596601469411 438 389 335 395 377 506 5560221172135133102125110139509563511614354424273222 208 243194172194227168161 214 204 152 191 188 226 搜索人数增量42-106-32-30-60155655101659-11621-828206-515-143 -59 33 -157 -39 51 5 -132 -58 27 -49 -54 60 -18 129 搜索人数缺口-53560-2512-2618-2650-2680-2740-2725-2669-2614-1598-1539-1550-929-1757-1551-2066-2209-2268-2235-2392-2431-2380-2375-2507-2,565 营销费用营销费用小红书4106040010501430900128030032060090050027503300355037002330750900285022502350310015003400650快手697508250800930027001200100501800780011300100045001100450070050021002150抖音（含佣金）0品销宝64935.7 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 2164.5 淘内费用（非品销宝）101331.7 1990.9 1452.0 1206.0 548.5 ...
