HAEN爷爷不泡茶首义店万圣节主题包装思路推荐方案一
LONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHAHALLOWEENWULONGCHA·HALLOWEENWULONGCHA-HALLOWEENWULONGCHA·HALLOMEEN万圣节一以年轻群体狂欢的节日,实现与年轻人的有效劝话近年来。万圣节在国内兴起，有趣好玩的节日习俗吸引了不少年轻人此次万圣节[以年轻群体狂欢的节日出发!找准品牌和"鬼"之间的关联度建立联系，把握节日的氛围特点。与消费者产生情感共鸣HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA-HALLOWEEN
LONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHAHALLOWEENWULONGCHAHALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEEN「爷爷不泡茶x万圣节深谙年轻卷层文化打造消费新场景对此,本次美陈包装挖掘爷爷不泡茶品牌自身特色与万圣节融合的地方，根据品牌方的特点量身打造万圣节美陈布置通过充满可爱能量和社交传播属性的主题场景打造，让消费者乐意了解品牌并主动传播赋予产品新的意义，激发消费者的购买欲望,增强品牌个性化和记忆点。也提升消费者对品牌的好感度ULONGCHAHALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA-HALLOWEEN
ONE思路推荐一Idea Recommendation oneBycreatingthemed scenes full of cute energyand social communication attributesconsumers are willing to understand the brand and actively spread it
思路规划借用超级视觉符号一强化品牌记忆点我们深挖品牌内在与万圣节的关联点，将品牌与节日传统元素进行融合将创意赋予[南瓜|作为本次包装视觉符号以年轻群体的视觉喜好与生活方式出发将品牌桥与南瓜桥进行颜色融合作为主色调,极致运用between the brand and Halloween, integrating the brand with traditional holiday elementsGive creativity to'pumpkin'-as a visual yrmbof fr ti ackagings tarin fon the is al preference and lfestye of youn peplec of fsion of rand range and pumphin rangeasthe min olorfone, with utimale aplication
ULONGCHA-HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHAHALLOWEENWULONGCHA-HALLOWEENWULONGCHA-HALLOWEENWULONGCHA·HALLOMEEN思路案例WULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA-HALLOWEEN
LONGCHA·HALLOWEENWULONGCHA-HALLOWEENWULONGCHA-HALLOWEENWULONGCHAHALLOWEENWULONGCHA-HALLOWEENWULONGCHA-HALLOWEENWULONGCHA·HALLOWEEN思路案例LONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHA·HALLOWEEN
LONGCHA·HALLOWEENWULONGCHA·HALLOWEENWULONGCHAHALLOWEENWULONGCHA-HALLOWEENWULONGCHA·HALLOWEENWULONGCHA-HALLOWEENWULONGCHAHALLOWEEN思路案例ULONGCHA·HALLOWEENWULONGCHA·HALLOWEEN
TWO思路推荐二Idea Recommendation twoBycreatingthemed scenes full of cute energyand social communication attributesconsumers are willing to understand the brand and actively spread it
思路规划打造地域巨型巫师帽一建立社交传播属性[巫师帽]一作为万圣节必不可少的传统元素，本身具有传播打卡点打造武汉万圣节巨型巫师帽，突出品牌的玩乐基因为线下门店带来更多流量，也为品牌培养更多年轻消费者asanessentialtraditionalelementofHalloween.ithasitsowndisseminationandchack.innointeCreate a Wuhan Haloween giant wizard hat, highligh tng the ra d a y u genes &righng more trf toffine soes an d al tvating more young consumers fr the brand
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