2022 ISPA U.S. SPA INDUSTRY STUDYNow you have the advantage.
12022 U.S. SPA INDUSTRY STUDY | Introduction IntroductionThis report presents the findings from the 2022 U.S. Spa Industry Study. The study was commissioned by the International SPA Association (ISPA) Foundation.Established in 1991, ISPA has been recognized worldwide as the professional organization and voice of the spa industry, representing health and wellness facilities and providers across the globe. Members encompass the full spectrum of the spa experience, from resort/hotel, destination, mineral springs, medical, cruise ship, club and day spas, to service providers such as physicians, wellness instructors, nutritionists, massage therapists and product suppliers. ISPA advances the spa industry by providing educational and networking opportunities, promoting the value of the spa experience and speaking as the authoritative voice of the industry to foster professionalism and growth.This report presents the state of the industry in 2021, as indicated by total revenues, spa visits, average revenue per visit, the number of spa locations and staffing levels. These are referred to as the “Big Five” statistics. This 2022 study marks the 23rd anniversary of the Spa Industry Study which was first conducted in 2000, highlighting the spa industry in 1999. Industry studies were also conducted in the years 2002, 2004, 2006 and 2007. Shorter tracking studies were commissioned in 2003, 2005, 2008 and 2009. The study has been conducted on an annual basis since 2010, and full Industry Study reports were produced each year from 2010 to 2019. In 2020, the Industry Survey was curtailed due to the onset of the coronavirus pandemic. In that year, only the Big Five statistics were produced, showing the state of the industry in 2019, immediately prior to the COVID-19 pandemic and therefore serving as a baseline for assessing the impact on the spa industry. The 2021 Industry Study focused on the impact of the COVID-19 pandemic on the spa industry in 2020. In that year, the restrictions introduced to contain the spread of the COVID-19 virus had their greatest impact on customer-facing industries such as the spa sector, which experienced large falls in visits, revenues and employment. As restrictions eased, spas were able to reopen and, by the end of 2020, almost all spas (96%) were fully or partly open. By that time, vaccines had been developed and roll-out of the vaccination program commenced in mid-December 2020. However, even as restrictions were further eased and the economy rebounded in 2021, the COVID-19 pandemic continued to have an effect, with successive waves of infections throughout the year.That is the context within which this Industry Study examines how the spa industry fared in 2021.
22022 U.S. SPA INDUSTRY STUDY | Introduction Research ObjectivesThe research objectives of the...
