Sands-2023会员免费

BRAND & STYLE GUIDELINESVersion 3.0 • July 2023INTRODUCTIONMaintaining visual consistency aross our com-munications preserves Sands’ unique brand as the world’s preeminent developer and operator of world-class Integrated Resorts.These brand guidelines provide direction and examples to assist in creating all corporate materials.2CONTENTSAbout Us ............................................................................................................................................................. 4Brand Essence ................................................................................................................................................... 5Visual Elements ................................................................................................................................................. 6Our Logo & Use .................................................................................................................................................. 7Legal Line ........................................................................................................................................................... 12Color ................................................................................................................................................................... 13Gradient Treatments ......................................................................................................................................... 14Typography ........................................................................................................................................................ 16Photography ...................................................................................................................................................... 18Copywriting ........................................................................................................................................................ 20Corporate Programs ......................................................................................................................................... 22Forms & Templates ............................................................................................................................................ 32Best Practices .................................................................................................................................................... 34Registered Trademarks ..................................................................................................................................... 35Contact Information ......................................................................................................................................... 363ABOUT SANDSWith a portfolio of iconic properties in renowned global travel destinations, we are the world’s leading developer of integrated resorts. Our properties feature richly diverse and compelling offerings, including luxury accommodations, a wide array of entertainment attractions and state-of-the-art meeting and convention facilities.The iconic Marina Bay Sands® in Singapore and Sa...