Corporate IdentityManualBritishRailwavsBoard.222MarvleboneRoad. LondonN.W.1
List of sheetsBinder1FrontispieceContentsJuly65Foreword0/1April66IntroductionAuthorisedapplicationsSection1BasicElementsAprilGeneralnotes享享享享SymbolmbolinboxesIwithgrid, positiveIwithgrid, negativedBritishRaild BritishRail withgrid, positiveeralinstructionsblack letterst,whitelettersabet in outline, lowercase,uppercase and numeralsoutline,varioussizesnd incorrect(revised)coloursample,detachablesamples1/32食FlameRed),coloursampleameRed), detachable samples1/33,coloursampleesamplesil applicationfor useonlandAccidentPreventionServicelogotypeCateringServicelogotypeCateringServicelogotypeincolourJuly1969
SheetNo0/01/1Jul1985IssuedRailAlphabetRai Aphabet was originally designed for signposting. It is now also used for headlinesIsizes, Helvetica Regular andHelvetica Light areecommendedForguidanceonCorporateldeniytypeseting,consutheDirectorofIndustrialDesignHouseColours.The useof these colours isail Red andRailBlueshouldManualstrialDesignDepartment.ApplicationsfoDistributiondresswhich would beLondonNW161April1985
The Contents page overleaf shows the antici-pated future extent of the Corporate ldentityProgramme to be covered by the ManuallThe first three major sections only are inclu-ded in this binder. Furthersheets for inclusionin these sections will be issued shortlv, andextra binders with thumb-index cards for theremaining sections will be supplied later asnecessary
BasicElementsSymbol, logotype, lettering, colourForuseofHQ,Regiona,LocalandAgencies2 Printed Publicity(ormativeptices,pressand TV,exhtion and windowdisplays.film titles, report covers, etc.3ArchitectureExternal signs, platformsigns, stationand Signpostingfixingdetails, advertisinghoardings; except LinerTrain depots.4Rolling stockLiveries and letering for locomotives,ar and freight trains exceptLinerTrains.5 LinesideequipmentEquipment such as automatic crossing bariers, signalequipment, special public and staff notices.6 Road vehiclesLiveries and lettered applications to vehicles7 ShipsLivaris, signs,flags, equipment, docksequipment,gangways, etc.8LinerTrainsLiveries of containers, road vehicles, and specialsign-postingfor terminals.9 UniformsStationstaff, traincrews, marine services, roadservices, workshops and catering, etc.10 StationeryLetterheadings,forms,Theses heeshow aplicationof theSsymbl to11Miscellaneousoplications of thisDirectorof Industrial Design.endationsforMinorImprovements tovised)12 Appendicesproveddesignsforfurnitureandincluding Indexwith cross referencestoB.R.andaraCatalogue.
ForewordJuly1965
ForewordietyofArts'PresidentialAwardicular reference to standardsservices and expresses hopestoencourage thorough>k toall stafftoco-eminded whole.This hasenance of standardsI continue tofunctionIt is the re-his Manual, the following additional information haslainly a reprint of Manual sheets forAselectionofsheetsfromtheManualduniforms, etc., for the use of British Railindbook of informationsheetssimplityingaspects of signing including station and lineside signs,extensively cross-referenced to the B...
