Brand Guidelines202406Corporate TemplatesBrand guidelines are essential for ensuring that our brand is consistent, clear and true to its values. These are the fundamental elements of our identity.06Corporate Templates01About Us About EveryMatrix03 Brand ColorsCompany And Products ColorsIncorrect Color Use07 Branded Merchandise Merchandise ExamplesIncorrect Merchandise Use 04 TypographyPrimary TypefaceSecondary Typeface02 Brand LogoCompany Logo Clear Space and Minimun sizeLogo UsageCompany TaglineProducts Line-upProducts LogoIncorrect Logo use06 Corporate Templates Email SignaturePresentation TemplatesBusiness cards05 IconographyIcon Set for Visual Communication Table of contentsAbout UsEveryMatrix Brand Guidelines01 / About EveryMatrixEveryMatrix Brand GuidelinesEveryMatrix delivers iGaming software, solutions, content and services for casino, sports betting, payments, and afiliate management to global Tier 1 operators as well as to newer brands. The platform is highly modular, scalable, and compliant, allowing operators to choose the optimal EveryMatrix solution and combine with third-party and in-house technology and capabilities.EveryMatrix empowers clients to unleash bold ideas and deliver outstanding player experiences in regulated markets. The company has 950+ employees across 13 countries and serves 300+ customers worldwide, including the regulated U.S. market.EveryMatrix is a member of the World Lottery Association (WLA) and European Lotteries Association. In September 2023 it became the first iGaming supplier to receive WLA Safer Gambling Certification.EveryMatrix is proud of its commitment to safer gambling and player protection whilst producing market leading gaming solutions.Brand Values: Ambitious - We are showing a strong desire and determination to succeed Motivated - We carry all our projects to completionCompetent - We have the necessary skills to successfully finish every projectConfident - We rely on our skills and strengths to handle whatever comes up and are always ready for new challengesDetermined - We keep moving despite obstacles in our path to achieving our goals 01 / About EveryMatrixEveryMatrix Brand GuidelinesTone of voice: Informational, assertive, ready to help, clear and relaxed. Brand purpose: We deliver the best iGaming software, solutions, content and services in casino, sports betting, payments, and afiliate management, to Tier-1 operators and challenger brands. Brand vision: We empower clients to unleash bold ideas and deliver outstanding player experiences in regulated markets. We help other companies become remarkable through our work and passion for everything we do. Brand LogoEveryMatrix Brand GuidelinesFigure 1. Logo constructionFigure 2. Final Logo version02 / Company LogoEveryMatrix Brand GuidelinesEveryMatrix HEX #23b04e35, 176, 7875, 0, 87, 02270 CRGB CMYK Pantone The EveryMatrix logo is comprised of a representative symbol and the company's ...
