海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd2021全国加盟品牌手册序城市里真实存在着这样神奇的地方；凌晨一点，熙熙攘攘，人声鼎沸，天亮之后，关灯打烊。当代快节奏的生活下，人们需要释放，渴望独处，又希望四周能有人陪伴。他们需要一个地方-可以在那聚会，尽情放松，把对工作和家庭的忧虑暂时放在一边。HIB HUB公社创立的初衷,就是为了给当代游魂一个释放压力与情绪的地方。SEQUENCEThere are such magical places in cities;One o 'clock in the morning, the hustle and bustle of the crowd, the dawn, the lights off and closed.In the fast pace of modern life, people need to release,I want to be alone, but I also want to be surrounded by people.They need a place where they can meet and relax,Put aside worries about work and family for a while.The original intention of the Hib Hub Commune,It is to give the contemporary wandering soul a place to release pressure and emotion.海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd目录CONTENTS市场分析品牌发展412MARKET ANALYSISBRAND STORY全新品牌3A NEW BRAND海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. LtdMarket analysis◎品牌初心 ◎消费者画像 ◎品牌关键词 ◎品牌定位 市场分析01MARKET ANALYSIS海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd人们需要独处，还希望四周能有人陪，HIB HUB公社就是这样一种去处。People need to be alone and to be surrounded by people, and the Hib Hub commune is one such place.HIB HUB公社是人与人连结的平台，是“家庭客厅的延伸”。我们认为，人们需要有真正属于自己的公共场所；可以在那儿聚会，尽情放松，把对工作和家庭的忧虑暂时搁在一边。The Hib Hub commune is a platform for people to connect and is "an extension of the family living room". We believe that people need to have their own public Spaces; It's a place to party, relax, and put your worries about work and family aside for a while.在自拥态度每天都有故事的城市，我们带来了新美式餐吧，百种好酒，众多美食，调暗灯光，抚慰你偶尔的浮躁。In a city where attitudes tell a story every day, we bring a new American bar, with a hundred fine wines, plenty of food, dimming the lights and soothing your occasional feistiness.创立初心CREATION OF BEGINNER'S MIND123海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd消费者画像CONSUMER PORTRAIT根据消费者画像总结出：海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd品牌关键词BRAND ADVANTAGE OF HIBHUB求新 / 喜新 / 创新自我 / 自信 / 自由年轻顾客兴趣至上/特立独行/维新维好Interest first/maverick/innovation and goodYoung customersSeek new things/enjoy new things/innovateSelf/confidence/freedom高性价比higher cost performance高性价比的餐食和酒品，让客人消费毫无压力，尽情放松，独乐衆乐皆宜。Cost-effective meals and wineso that guests have no pressure to consumeJust relax and enjoy yourself for all海南风林火山文化发展有限公司Fenglin Volcano Culture Development Co. Ltd强大供应链higher cost performance我们有深厚的行业资源和成熟的管理体系,以及国内最丰富的酒水供应链。多维打造场景化，智能化，社交化的...
