Hyundai Identity Guidelines | Version 1.0 | July 2016Hyundai Identity GuidelinesHyundai Identity Guidelines | Brand assets2.1 LogoHyundai Identity Guidelines | Brand assets | LogoAll Hyundai marketing communication uses the 2-D logo, which consists of a symbol and a wordmark. Both elements are presented together as a lockup.The horizontal version is preferred.A vertical version of the Hyundai logo is available for situations in which the standard horizontal version cannot be used. This version may only be used with permission.The symbol may appear alone but only in very limited circumstances. This includes applications in which the symbol appears within a Hyundai communication context (e. g., a website or internal collateral item) or in which the full logo already appears elsewhere (e. g., merchandise).Vertical logoSymbol onlyOverviewHyundai Identity Guidelines | Brand assets | LogoProtection zone and minimum sizeHorizontal versionThe Hyundai horizontal logo version is preferred. It consists of a symbol and a wordmark and appears as a lockup.The horizontal and vertical dimensions of the protection zone area are derived from the symbol height. A protective zone ensures optimal brand representation. 20 mmThe minimum horizontal logo width is 20 mmProtection zone Minimum sizeH = 1Hyundai Identity Guidelines | Brand assets | LogoProtection zone and minimum sizeVertical version and symbolA vertical Hyundai logo version is also available. Like the horizontal variant, it consists of a symbol and a wordmark and is presented as a lockup.The protection zone helps communicate our brand in the most effective way possible. Its specifications are derived from the height and width of the symbol.The minimum vertical logo width is 12 mm12 mmProtection zone Minimum sizeH = 16 mmThe minimum symbol width is 6 mmH = 1Hyundai Identity Guidelines | Brand assets | LogoColor versionsOn whiteOn an imageFor great moments that truly matter. Enter Hyundai. We’re rethinking your entire mobility experience, from your next family trip to the way you go to work. So get ready to enjoy the ride. Hyundai’s advanced portfolio of products and services will help you make the most of every moment of that journey. worldwide.hyundai.comFind space.The new Hyundai i20.ReversedExamplesFor great moments that truly matter. Enter Hyundai. We’re rethinking your entire mobility experience, from your next family trip to the way you go to work. So get ready to enjoy the ride. Hyundai’s advanced portfolio of products and services will help you make the most of every moment of that journey. worldwide.hyundai.comRide together.The all new Hyundai i10.The Hyundai Blue version• is the preferred version for most applications;• can be used on a white background or on an image;• can be used reversed on dark backgrounds when Hyundai Blue is part of the composition or layout.The black version• should only be used for newspaper print or for enhancements such as debossing.The Hyundai Gold version• is reserved for premium enhancements only.Hyundai Identity Guidelines | Brand assets | LogoDon’tsThe new lifestyle.Do not use the logo on an image with a busy or dark backgroundDo not distort the logoDo not use any other typeface for the logoDo not use the symbol with any other text contentDo not use the logo with outlinesDo not add any unofficial taglines, product strap lines, or other descriptors to the logoDo not use the logo in a low-resolution formatDo not change the element proportions within the lockupDo not use any other colors besides Hyundai Blue, Hyundai Gold, black, or whiteThe integrity of the logo must be respected at all times. Always use the proper version of the logo, and never recreate or modify it in any way. Modifications of proportions, shapes, or colors are not permitted.News运营动脉关于我们ABOUT US WWW.YYDM.CN运营动脉是一个精心管理了4年的运营资料库，目前拥有超过60000+ 份运营资料，1000+运营渠道合作资源。当你在日常工作中，可以用它快速搜方案、看案例、读报告、做课件、找模板、下素材、用工具、学课程等。90%常见的运营需求都可找到模板和案例，工作中即可拿来直接套用，提高我们的工作效率，资料库持续更新ing…运营动脉官方服务号运营资料铺官方公众号运营动脉官方网站运营动脉APP下载业务联系站长微信
