腾势上海车展腾势展台运营方案Operation Proposal ForDENZAAuto Shanghai
腾势ContentEvent BackgroundIDaily ScheduleI Interactive PlanOperation Management
DENZASHANGHAIAUTOSHOW2017(No.168EastYinggangRoad,Shanghai)Location:NationalExhibition and ConventionCenterExhibitionHall&BoothNo.:(TBD)Area:18M(W)X45M(D)Aim: Denza bring high-end brand image to the world by Shanghai Auto Show 2017 to make people have a betterunderstandina of Denza craftsmanship, high requirement of quality, brand allegation and core value
Peace
腾垫Peaceis a melodyTenderand powerfulSheisinner monoloque, also firm faith
All things growingbrimming overwith vigor and vitalitygHopefurWith inner peace
Big and small familyFamily bond ana friendshipAccompany-and growthBanosinterpeace
腾势Wemake the"Peace",Weenjoy the"Peace
招势Peaceful serenityPeacefultechnologPeaceful comfortPeacefulqualityInner peacePeacefulstrengthPeace?is apowerAl inDENZA400
CustomerexperienceCraftsmanshipDerives fromCore technologyinner powerStrengthful produceThe journey ofDENZA400
hisis the ournevofDＥＮＺＡ４00腾势400从容居航教肉
腾势Daily Schedule
OR腾垫Daily ScheduleInstallation:10%April-18*AprilRehearsal:18AprilMediaDay:19April-20*AprilPublic Day:21#April-28%AprilWithdraw:29"April
Public Day-Dailv PerformancePlan腾垫4月20日至4月27日全体人员集合进场(8:30)9:00备场10:00公众日演出11:005shows everyday一12:00公众日演出24minutesforeachshowTimeline:13:00公众日演出10:00-10:2414:0011:36-12:0015:0013:00-13:2414:36-15:00公众日演出16:0016:00-16:2417:00结束
Public Day-DailyPerfomancePlan腾势ItemDurationContentRemark10Countdown video10S Countdown32BrandvideoBrand videoBrandMC open speechForeignMCBrand InterpretationShow1ForeianMCTalkshowBrand videoDenzaproductvideoProductProduct InterpretationShow 1DenzamodelshowHazeRemovalChallengeFind potential clientsAudiencearefree toMC introduceboothModellwatch vehicles or joinpositioninginteractive activitiesLast about 24 minutes
腾势Interactive Plan
Pre Show activity-Online warm up腾势雾罹雾霾快走开，让腾势把蓝天带回来！We may launch a"'Haze RemovalAction"2016-10-15DENZA腾势online asa pre-show warm upeventInvite guests to register on the WeChat tor156kMjoin ShanghaiAuto Show and release"HazeRemovalAction"advocate on official Weibo,是不是跟小编一样WeChat and 4S store. Participants have the被今天的重度雾靠深深地伤害了呢chance to win tickets forthe show.本来节后连上七天班小编已经身心俱疲结果好不容易到了周来居然摊上了雾霜重度污染在这样严重污13s就算你是天天宅在家里不出门的猫系青年也免不了受到需罪的便畏"HazeRemovalAction"GamecanatractmoreaudiencetoDenzabooth to compete and
Onsite activitv-to find potentialclients腾垫Scan Denza QR Code and follow the official account at reception counter can receive a gifWe arranae 5model shows every day. Gifts can be handed out at the intermission of the show
Onsite activity-to find potential clients腾垫ReceptionCounterScanDenzaQRCode andfollowDenzaaccount canget amemorial postcard of Denza80 days global tour and a brochure.80天纯电动汽车环球之旅-华沙Hostess lead audience to exhibition area to ioininteractive activities orwatch Denzavehicles,安E路随行Sales repre...
