India 1002023The annual report on the most valuable and strongest Indian brandsJune 2023
Brand Finance India 100 2023brandirectory.com/india 2Contents.© 2023 All rights reserved. Brand Finance Plc.About Brand Finance3Foreword7David Haigh, Chairman, Brand FinanceForeword8Ajimon Francis Managing Director, Brand Finance IndiaRanking Analysis10Brand Value & Brand Strength Analysis11Sector Rankings & Analysis 17Brand Value Ranking30Brand Spotlight 32Tech Mahindra 33 Interview with Harshvendra SoinTaj 38 Interview with Puneet Chhatwal Global Soft Power Index 42Methodology46Our Services53
Brand Finance India 100 2023brandirectory.com/india 3About Brand Finance.Brand Finance is the world's leading brand valuation consultancy.We bridge the gap between marketing and financeBrand Finance was set up in 1996 with the aim of 'bridging the gap between marketing and finance'. For more than 25 years, we have helped companies and organisations of all types to connect their brands to the bottom line.We quantify the financial value of brandsWe put thousands of the world’s biggest brands to the test every year. Ranking brands across all sectors and countries, we publish over 100 reports annually.We offer a unique combination of expertiseOur teams have experience across a wide range of disciplines from marketing and market research, to brand strategy and visual identity, to tax and accounting.We pride ourselves on technical credibilityBrand Finance is a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales, and the first brand valuation consultancy to join the International Valuation Standards Council.Our experts helped craft the internationally recognised standards on Brand Valuation – ISO 10668 and Brand Evaluation – ISO 20671. Our methodology has been certified by global independent auditors – Austrian Standards – as compliant with both, and received the official approval of the Marketing Accountability Standards Board.Get in Touch. linkedin.com/company/brand-finance twitter.com/brandfinance facebook.com/brandfinance youtube.com/brandfinanceFor business enquiries, please contact:Richard HaighManaging Directorrd.haigh@brandfinance.comFor all other enquiries:enquiries@brandfinance.com+44 207 389 9400www.brandfinance.comFor media enquiries, please contact:Michael JosemAssociate Communications Directorm.josem@brandfinance.com
A Brand Value Report provides a complete breakdown of the assumptions, data sources, and calculations used to arrive at your brand’s value. Each report includes expert recommendations for growing brand value to drive performance and offers a cost-effective way to gaining a better understanding of your position against peers.Request your ownBrand Value ReportBenefitsContentsCompetitorBenchmarkingVisit brandirectory.com/request-a-valuationor email enquiries@brandfi nance.comBrand Valuation SummaryBrand Strength TrackingCost of Capital AnalysisRoyalty RatesCustomer...
